Google Assistant Now Has 500 Million Users Worldwide
Google announced today 500 million people are now using Google Assistant across smartphones, TVs, smart home devices, and other gadgets.
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Voice assistants are more popular than ever
Manufacturers are betting consumers want more voice-activated tech, despite the privacy and security concerns that still exist.
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The New Google Assistant Is Scary Smart
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Google Assistant Now Has 500 Million Users Worldwide via @MattGSouthern
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Google Assistant Now Has 500 Million Users Worldwide
Google announced today that 500 million people are now using Google Assistant across smartphones, TVs, smart home devices, and other gadgets.
That figure represents the number of people using Google Assistant each month, a metric which Google has never previously revealed. While half a billion is a considerable number of monthly users, recent data indicates Google Assistant is trailing behind Apple’s Siri and Amazon’s Alexa.
A study published last month reports Google Assistant holds 9% of the virtual assistant market. In comparison, Apple’s Siri holds 35% marketshare worldwide. Though it’s important to keep in mind marketshare takes into account just the install base, not how many people are using the virtual assistant each month.
Another study, published in August 2019, shows Google trailing behind Amazon in smart speaker marketshare. If anything, these numbers are in Google’s favor, because it means there’s tremendous room for growth. The number of monthly active users could conceivably be much higher in years to come.
New Features Coming to Google Assistant
In announcing Google Assistant’s number of monthly active users, Google also announced some new features coming to the virtual assistant later this year.
Here’s a rundown of new features on the way:
Lastly, Google announced today that Google Assistant’s interpreter mode will be expanding globally to airports, banks, and other businesses. That’s sure to boost Assistant’s monthly active users and install base even further.
